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I’ve noticed the color stays looking fresh without that dry, tight feeling I get from other lipsticks. Just one swipe gives my lips a natural plump and the moisture seems to last for hours.

After a few hours of wear, my lips still feel soft and never dried out like with other lipsticks. The rich color glides on smoothly without settling into fine lines, which is exactly what I needed.

I was a bit skeptical about how moisturizing a lip color could actually be, but the rich color glides on smoothly without drying out my lips. It really does maintain moisture better than the standard drugstore brands I’ve tried.